GAMBLING - CAMPAIGNS
RECLAIM THE GAME- Don’t let a bet take you away from the game
- Sports betting advertising and sponsorship is everywhere. You see it in most sports. It has gotten to the point where we don’t know sport without it.
- Sports betting companies spent a collective $287.2 million on advertising in 2021.
- Young people are exposed to too much betting advertising. As a result, many young people think betting is a normal part of watching sport.
- Almost 50% of 12-17-year-olds see gambling advertising on TV during sports and racing on a weekly basis.
THAT’S ANOTHER EPIC PROTECTION PLAY
‘That’s another epic protection play’ is a campaign for young online sports bettors to drives awareness of the protection tools in their apps, and help them stay in control of their betting. With these tools, they can monitor their betting, limit how much they bet and take a break when they need to.
The campaign targets people aged 18-34 years who bet on sports online.
It celebrates the moment that protection tools are put into play on their betting app.
Find more information here
THE NUMBER THAT CHANGED MY LIFE
It’s okay to seek help for problems with gambling, and there’s culturally appropriate support available.
To get help, all you need to do is call 1800 858 858. It is the number that can change your life.
Find more information here
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